SEO

438% increase In Revenue For FootActive

The Client.

FootActive supply orthotic insoles. They initially approached us after experiencing a 72% decline in organic search visibility because of one of Google’s major algorithm updates and wanted to not only recover the website, but improve its E-E-A-T. As a result, we focused on increasing organic traffic to the website and revenue through developing a highly targeted SEO campaign.

Man running
Man and woman smiling and running
Laptop with FootActive website

The Challenge.

FootActive operate in the orthotic insole market which, despite being somewhat niche, is competitive online. They sought our support to recover their website from a Google algorithm update which had dramatically impacted its search visibility. Due to the type of website, we knew there would be a lot of opportunity to build authority through developing new content pieces that encapsulated our target terms and products.

The Objectives

Working closely with the team at FootActive, we developed a robust SEO ecommerce strategy that would increase their overall visibility while improving sales and revenue.
01. Enhance FootActive’s overall online visibility and increase brand awareness
02. Drive greater organic traffic to the FootActive website
03. Increase sales and revenue

The Solution.

Results.

Working closely with the client, we achieved the following results:
“After suffering a significant drop in visibility and traffic, we needed a solution to recover and surpass our previous marketing positioning. Absolute Digital Media’s approach was thorough and effective, focusing on improving our E-E-A-T, redesigning our website, and building authority through digital PR campaigns. We are thrilled with the increase in organic traffic and revenue we’ve seen since partnering with them, and we highly recommend their services to anyone looking to improve their online presence.”
William Munro
Director of FootActive
FootActive logo

Want to see more of our results?

We let our campaign results do the talking because we believe they are best when it comes to showcasing how we partner with our clients to achieve maximum revenue, ROI, and business growth. Check out our other award-winning campaigns below.

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